NEW LOOK, a UK-based leading fashion and accessories brand which is popular
amongworld-class celebrities like Taylor Momsen and supermodel Agyness Deynis
an
affordablebrand by hi-end designer Giles Deacon who has designed NEW LOOK’S “Gold”Exclusive Collection. The brand hasbeen imported and distributed by Map Active (Thailand) Ltd to serve Thaifashionistas with the official launch of its first shop. Bradley Jones,Director of Trade and Investment of the British Embassy in Thailand honorarychaired the launched which was presided by Thanatcha Laohakul, AssistantTrade and Investment Manager for the British Ambassador; Christian Olofsson,President & Shopping Center Manager, SF Development Co.,Ltd.The operator ofMega Bangna; Simon Taylor, Business Development Manager of New Look brand from the UK, AlokSharma, General Manager of Map Active (Thailand) , Ltd whom jointly cut theribbon to officially open New Look Shop on the first floor at Mega Bangna, thelargest shopping center in Asia.
The launchfeatured a fashion show to showcase the newly-imported trendy UK collection byThai celebrities such as heartthrob Jirayu “Kao” La-ongmanee who strut
the runwaywith actresses Sawika “Pinky” Chaiyadej and Arunapa “Wanwan” Panichjaroon.There was also a discussion on fashion and style with Ploy Ratanaratuetaweekul,an up and coming fashion designer as well as a surprise campaign in seeking theNew Look girl with Jiraya “Kao” La-ongmanee, allowing competitors to revealtheir personal chosen style under the New Look New Life concept and to be crownedby the judging committee.
Alok Sharma, General Manager of Map Active (Thailand) Ltd revealed that "NEW LOOK brand isthe most popular fashion and accessoriesbrand in England which offers exciting fashion collection at affordable pricewith fresh unique design. NEW LOOK has been growing in a rapid pace with acontinuously opening of new branches and offering new fashion and accessoriesitems for teenagers and women. The brand also offer additional collections toserve the niche market such as Spellbound Collection, a mix of femininity withpastel tone and red RBEL color which reflects a sweet yet bold look for modernconfident women. Its accessories like handbag and particularly shoes which isthe best-selling brand in the UK has made NEW LOOK a one-stop shoppingdestination. The company is delighted to bring a world-class fashion quality toThai customers. The NEW LOOK shop at Mega Bangna is a new concept on an over459-square-metre space, offering over 5,000 trendy design clothes for Thaifashionistas. Once you know NEW LOOK, you will never be out of trend but willbecome the trend setter. We are confident that NEW LOOK will fit right in theThai fashion market and soon gain the popularity."
For more information please contact:
Kanokrat and Friends Co., Ltd. (PR Consultancy firm)
Tel: 02-2842662 Fax: 0-2284-2287-2291 Website: www.kanokratpr.com
Ms. Kanokrat Viranuvatti E-mail: Kanokrat@kanokratpr.com
